The Brazil without Violence campaign brought the Brazil Fund and Elas Fund to BR Day, one of the largest street festivals on the official New York city calendar. The goal was to publicize the work by these two foundations in confronting violations stemming from Brazil’s current day scenarios.
Created in 1984, the event brings together thousands of Brazilians who live throughout the United States as well as Brazilian cultural admirers. Now in its 31st edition, the festival is organized by the Globo network.
The event, held on September 6, was presented by actor Bruno Gagliasso, with shows from artists such as Paula Fernandes, Durval Lelys and Olodum, and included the presence of more than a million people.
The participation of the two foundations was a first for BR Day, and was made possible through a partnership with the Globo network. Volunteers were in the streets to explain the work of those groups supported by the two foundations.
See the video in English here!
